Slow is better than fast, or at least it is according to tokyobike who preach a style of cycling centered on city cruising rather than A to B commutes. Having grown out of the slow paced Tokyo suburb of Yanaka, tokyobike is the antithesis of the fixed gear frenzy that has gripped most cosmopolitan cities. Arriving in London in 2012 with a spacious Shoreditch store, the brand brought four models and a very specific cycling concept with it. A choice of single speed, 7-speed, 8-speed and 9-speed models takes care of the mechanics, which they hope will encourage you to explore your city in the best way possible – on two wheels. Aesthetically the bikes have an updated heritage appeal – polka dots and stickers cover frames and colors are usually bright and bold. Although the tokyobike concept largely avoids customization the store also has a collection of authentic Japanese grips, Brooks saddles, racks and pannier bags. So if you’re more cruiser than courier, tokyobike will appeal.Show lessRead moreToby Orton
87-89 Tabernacle Street , London
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